Tuesday, January 25, 2011

Cutcaster Re-Launch - Check out the much improved site

January 25, 2011 - San Francisco, California - 100% out of ‘Beta’ and 100% ‘Betta’ is the word out of Cutcaster to start the new year.

Cutcaster, a royalty free image library out of San Francisco, re-launched photo and stock vector website today after completely re-designing the user experience and re-coding their website to dramatically improve the speed of picture search and the site.

“Our customers felt the need for speed and we pulled up in the ‘Ferrari of Search Engines’ with the passenger side-door wide open.” Griffin said. “Our image search tool is now superior in speed, accuracy and ease of use, freeing up users to focus on their creative projects.”

Browsing or searching on Cutcaster is completely free and you don’t need to register. Picture buyers can immediately purchase images with any major credit card or use site credits to download the images which includes all it’s metadata. Notable site improvements include faster image loading time, increased functionality, improved site layout, cleaner architecture and a simplified design that lets buyers focus on the image buying experience.

“Picture buyers don’t need 10 million images, they need the right image. We built a website that’s simple to use but has powerful enough filters to get them to that image immediately,” Griffin explained. “I’m confident these usability enhancements allow Cutcaster members to find the perfect image – fast.”

Users are able to browse Cutcaster’s image collections or perform a keyword search. When a user searches with keywords, they can then filter their search options by: categories, colors, contributor’s name, vertical or horizontal orientation, picture resolution, price, relevance and image format -- including jpeg and/or vector files. The moment a user finds an image that meets their needs, they can further refine their selection from the "Similar Pictures" filter or by choosing another image from the same cluster of images.

While some photo agencies were pinching pennies from their users’ pockets or others were closing their doors because of the economy, the Cutcaster team dedicated themselves over the last 9 months to listening to their customers’ needs, learning more about online image search and building one of the fastest and simplest user experiences for searching and downloading royalty free images.

Going forward, Cutcaster will focus on three things for their customers, noted Griffin. First, improving the quality and size of the image library. Second, keeping Cutcaster prices affordable for buyers but still paying out a large percentage to their contributors, and third, delivering the best user experience for both image buyers and sellers.

About Cutcaster
Cutcaster is a simple-to-use website for intelligently searching and downloading royalty free photos, hi-res pictures, stock vectors and free stock images for use on websites, presentations, newsletters, ads, books or any commercial project. Browse our enormous image categories, search faster with our intuitive search engine and download affordable creative imagery for as little as a few dollars.

Visit http://cutcaster.com/ to experience the dramatic improvement.

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