CEPIC - AddMovi today announced the launch of its AddMovi “White Label” offer to agents at CEPIC. This is in response to the need for a low cost business solution to enter the booming stock video market.
"Our vision for AddMovi is really simple," says Sheldon Marshall, CEO and Co-founder of AddMovi, "it is to provide our agents network with their own branded version of AddMovi. With current rapid changes in the existing stock imagery industry, we are all looking to new markets for future growth opportunities. AddMovi is at the forefront of supplying linear content and providing agents with an exciting turn-key business opportunity to sell stock video in their market with their own brand."
Chris Lewis, as Chief Operating Officer and Co-founder of AddMovi adds: "A recent research from PWC showing the global online video advertising market will reach $7.2bn by 2012. AddMovi is ideally placed to take advantage of this growth with over 65,000 clips already online, and will be adding other stock, archive and music collections soon."
The current stock photography market is going through a dramatic economic change, principally caused by the huge increase in the supply and quality of user generated content (UGC). Couple this with the global economic downturn and we're quickly reaching a cross-road, which essentially leaves two choices; manage decline or adapt and evolve.
About AddMovi, its turn-key business solution enables stock photo businesses to rapidly evolve into stock video and existing video suppliers to rapidly expand. AddMovi currently has 65,000 clips and growing weekly with the collection available online at www.addmovi.com. The AddMovi content includes Royalty Free and shortly will include Rights Ready and Archive Footage. In addition, AddMovi is about to introduce pre-cleared Commercial Music onto its website.
To celebrate AddMovi's launch, it is giving away 5 FLIP video cameras (an ultra HD camcorder with 8 GB memory) worth £130 to UK customers who purchase clips between 28th May and 28th June 2010. Winner will be announced on August 2nd. So come and join AddMovi, you could be set for a summer of fun shooting.